To transmit from Lead City FM studio in the Jericho campus of the University. The Jericho Campus also houses the university school of communication studies, which is the university's contribution to media education and entertainment in Ibadan and environs. It aims to  redefine social life in the ancient city of Ibadan. Anchored by enterprising youth, brimming with enthusiasm with a considerable media experience,the radio station offers the best mix of music round the clock, interlaced with interactive talk shows.

Program content is centered around the strategic age group of 16-45 years old, and will give huge consideration to the major institutions of higher learning in the city. This new initiative, which is an offspring of the strategic planning of Lead City University, is aimed at reorientating the city of Ibadan in a way never seen before and has set a target to rival even the best radio stations in the leading commercial cities in Nigeria. The mix of a modern entertainment laced with academic thoughts, against the ancient and conservative background of the city makes this initiative an exciting project both for the university community and the city as a whole.